What Are the Startup Costs for a Makeup Line?

Dreaming of launching your own makeup line? Understanding the initial investment is crucial, with startup costs potentially ranging from $5,000 to over $50,000 depending on scale and product complexity. Curious about how to accurately project these expenses and secure funding? Explore a comprehensive financial model designed specifically for beauty startups to guide your journey.

Startup Costs to Open a Business Idea

Understanding the financial investment required is a crucial step in launching any new venture. This table outlines common startup expenses, providing estimated minimum and maximum cost ranges to help in financial planning.

# Expense Min Max
1 Business Registration & Licenses
Fees for legal setup and permits.
$100 $1,000
2 Office/Retail Space Rent & Deposit
Initial lease payments and security.
$500 $5,000
3 Equipment & Technology
Computers, machinery, software.
$1,000 $15,000
4 Initial Inventory/Supplies
Stock for retail or materials for service.
$500 $10,000
5 Marketing & Advertising
Website, branding, initial campaigns.
$200 $5,000
6 Professional Services
Legal, accounting, consulting fees.
$300 $3,000
7 Working Capital Buffer
Funds for initial operating expenses.
$2,000 $20,000
Total $4,600 $59,000

How Much Does It Cost To Open A Makeup Line?

The initial investment for a makeup line can vary significantly, depending on your business model. For a very small, indie operation using private label manufacturing, startup costs might begin around $5,000. This often covers basic product sourcing, minimal inventory, website setup, and essential legal registrations. However, for a more custom-developed, small-batch launch, particularly with a focus on premium or specialized formulations like AuraGlow Cosmetics, the investment can easily range from $20,000 to $75,000. This higher cost reflects expenses for product development, ethical sourcing, and potentially higher manufacturing minimums for unique formulas.

Industry benchmarks suggest that launching a cosmetic brand in the U.S. with a modest online presence typically requires an initial capital of $10,000 to $50,000. Building a more robust brand, which may include custom formulations, unique packaging, and a broader marketing strategy, could necessitate $100,000 or more. These figures account for everything from product formulation and manufacturing to branding, marketing, and e-commerce infrastructure. As detailed in strategies for maximizing profitability in a makeup line, careful budgeting across these areas is crucial for sustained growth.


Key Startup Expenses for a Makeup Line

  • Product Development & Formulation: Costs can range from $2,000 for simple private label samples to $15,000+ for custom formulation by a cosmetic chemist. This includes research, testing, and creating unique shades or formulas.
  • Manufacturing & Minimum Order Quantities (MOQs): Producing your first batch of products can cost anywhere from $3,000 for small private label runs to $20,000+ for custom-manufactured items, depending on the product type and volume.
  • Packaging & Labeling: Expect to spend between $1,000 (for basic private label packaging) and $10,000+ for custom-designed, sustainable, or premium packaging. This includes bottles, jars, compacts, and labels.
  • Branding & Design: Creating a strong brand identity, including logo design, brand guidelines, and packaging artwork, can cost between $500 and $5,000+.
  • E-commerce Website & Platform Fees: Building a professional online store can range from $300 (for DIY platforms like Shopify with basic themes) to $5,000+ for custom-built sites and initial setup costs.
  • Legal & Registration Fees: Registering your business name, obtaining necessary permits (like FDA compliance for cosmetic products), and trademarking your brand name can cost between $500 and $3,000.
  • Initial Inventory: Purchasing your first stock of finished products based on MOQs is a significant expense, potentially ranging from $2,000 to $15,000+.
  • Marketing & Advertising: An initial marketing budget for social media campaigns, influencer collaborations, or digital ads can start from $1,000 and go upwards of $10,000 for a launch campaign.

When starting a makeup line, understanding the cost to create a makeup line involves more than just product manufacturing. For instance, a premium clean beauty brand like AuraGlow Cosmetics, focusing on sustainable packaging and ethical sourcing, might allocate a substantial portion of its budget to product development and ingredient sourcing. This could mean spending upwards of $5,000 to $10,000 just for formulation and initial lab samples. The cost of manufacturing makeup products for a startup is also heavily influenced by MOQs; smaller runs often have a higher per-unit cost, potentially 10-30% more than larger production volumes.

The initial investment for a small makeup company needs to cover a broad spectrum of expenses. Beyond the core product and packaging, consider the cost of hiring a cosmetic chemist if you’re developing unique formulas, which could be $50-$150 per hour. Budgeting for a new cosmetic brand must also include potential costs for product testing and safety assessments, which can add several thousand dollars. For example, basic safety testing might cost around $1,000-$3,000 per product. These details are essential for a comprehensive beauty business plan and accurate financial projections, as highlighted in guides on how to open an inclusive beauty line.

How Much Capital Typically Needed To Open A Makeup Line From Scratch?

Starting a makeup line from the ground up, encompassing custom product development and initial inventory, generally requires a capital investment ranging from $25,000 to $150,000. This broad range is influenced by factors such as the scale of your launch and the complexity of the cosmetic products you plan to offer. For instance, a premium, clean beauty brand like AuraGlow Cosmetics, focusing on vegan formulations and sustainable packaging, would likely fall towards the higher end of this spectrum.

A significant portion of the initial budget for a new cosmetic brand is allocated to product development. This phase often involves hiring a cosmetic chemist to create unique formulas. The cost for developing a single, unique formula can range from $5,000 to $20,000. Beyond formulation, manufacturing overhead, including lab setup and initial production runs, adds substantially to these expenses. For a brand committed to high-performance, clean beauty, these research and development costs are critical investments.


Key Startup Expenses for a Makeup Line

  • Product Development & Formulation: Costs for hiring cosmetic chemists and creating unique makeup formulas can range from $5,000 to $20,000 per formula. This is crucial for brands wanting distinct, high-performance products.
  • Initial Inventory: Building up a stock of finished goods is a major outlay. For a few hundred units of a makeup line, initial inventory costs can be between $10,000 to $30,000. This is especially true for premium or vegan makeup brands requiring specialized ingredients and packaging.
  • Packaging and Labeling: Custom packaging, design, and printing for a new beauty brand can represent a significant investment, often adding $3,000 to $15,000+ depending on material quality and design complexity.
  • Legal & Registration Fees: Registering a brand name, securing necessary permits, and ensuring compliance with cosmetic regulations (like FDA guidelines in the US) can cost anywhere from $1,000 to $5,000.
  • E-commerce Website Development: Building a professional online store for a makeup brand can range from $2,000 to $10,000, covering design, functionality, and platform fees.

When launching a premium, clean beauty brand like AuraGlow Cosmetics, which emphasizes vegan formulations and sustainable packaging, the startup costs can reach the higher end of the estimated range. The cost to start a makeup line from scratch is heavily influenced by the commitment to quality ingredients and eco-friendly materials. For example, initial inventory costs alone for a small batch of a few hundred units could easily fall between $10,000 and $30,000, reflecting the investment in specialized, often more expensive, components and manufacturing processes for a clean beauty product.

Can You Open A Makeup Line With Minimal Startup Costs?

Yes, it is entirely possible to launch a makeup line with a limited budget. Many aspiring entrepreneurs can start a cosmetic brand with an initial investment ranging from $2,000 to $10,000. This lower barrier to entry is often achieved by leveraging strategies like private labeling, which significantly cuts down on the costs associated with product development and formulation. For instance, starting a small makeup company with private label options bypasses the need for extensive research and development, making it a more accessible path for new beauty businesses.

Opting for a private label makeup line startup can dramatically reduce initial expenses. Instead of investing heavily in creating unique formulas, you select pre-made products from a manufacturer and brand them as your own. This approach is crucial for minimizing makeup line startup costs. Minimum order quantities (MOQs) for private label products often begin as low as 50-100 units per product, allowing you to test the market without committing to massive inventory. This strategy aligns with the goal of keeping the initial investment for a small makeup company manageable.

To further reduce the cost to create a makeup line, focus on a curated, limited product range rather than an extensive collection. This approach conserves capital for essential areas like branding and marketing. Leveraging social media platforms for marketing is highly effective and often low-cost, allowing you to reach your target audience directly. Building an e-commerce website using accessible platforms like Shopify, which can start around $29 per month, is another cost-effective way to establish your brand's online presence and begin selling your products.


Key Strategies for Lowering Startup Expenses

  • Focus on a Niche or Limited Product Range: Instead of offering a full spectrum of makeup, begin with a few hero products, such as lipsticks or eyeshadow palettes. This reduces initial inventory costs and product development complexity for your beauty brand launch investment.
  • Utilize Private Labeling: Partner with manufacturers who offer private label services. This means you can purchase existing cosmetic formulations and brand them with your company's logo and packaging, significantly lowering product development expenses. For example, private label makeup line startup costs estimate can be 60-80% lower than developing custom formulas.
  • Embrace Digital Marketing: Utilize social media marketing, influencer collaborations, and content creation to build brand awareness. These channels are often more cost-effective than traditional advertising for a new beauty brand.
  • Build an E-commerce Website: Use platforms like Shopify or Squarespace, which offer affordable monthly plans starting from around $29/month, to create a professional online store without high development costs.
  • Manage Inventory Wisely: Start with smaller inventory orders, especially when using private label options, to minimize initial inventory costs for a makeup line. This helps manage cash flow effectively.

When planning to start a makeup line from scratch with a minimal budget, understanding the cost breakdown for launching a cosmetic line is vital. For instance, the cost of packaging and labeling for a makeup startup can vary greatly, but opting for simpler, sustainable packaging can help keep expenses down. Similarly, while hiring a cosmetic chemist for custom formulation is expensive, private label options bypass this cost entirely. As highlighted in guides like how to open a makeup line, careful planning around these core expenses allows for a more accessible entry into the cosmetics industry.

What Is The Average Startup Cost For A Small Makeup Line?

Launching a small makeup line, like AuraGlow Cosmetics, typically requires an initial investment ranging from $10,000 to $50,000. This budget covers essential elements such as initial product development, securing manufacturing, designing and producing packaging, and setting up basic marketing channels. This range is a common benchmark for many indie beauty brands aiming for a professional launch without extensive overhead.

For an indie makeup brand, the cost to create a makeup line can be broken down further. Product development, which includes formulation by a cosmetic chemist, can cost between $3,000 to $10,000 per product. Minimum manufacturing runs, essential for initial inventory, often start from $2,000 to $5,000. These figures represent the core expenses to get the first batch of products ready for sale.

Starting a clean beauty focused makeup line, such as AuraGlow Cosmetics aims to be, may push these figures towards the higher end of the spectrum. The emphasis on specialized ingredient sourcing, rigorous product testing, and ensuring cosmetic safety compliance can add an additional $500 to $2,000 per product. These added costs are crucial for brands committed to premium, health-conscious formulations and meet the growing consumer demand for transparent and safe beauty products.

What Are The Main Expenses When Starting A Beauty Business?

When launching a makeup line like AuraGlow Cosmetics, a premium clean beauty brand, understanding the core expenses is crucial for proper budgeting. The primary financial outlays typically fall into several key categories. These include the significant costs associated with product development and formulation, the expense of manufacturing and securing initial inventory, the investment in packaging and labeling design, navigating legal and regulatory compliance, and the necessary initial spending on marketing and advertising to build brand awareness. Each of these areas requires careful financial planning to ensure a successful launch and sustainable growth.

Product development is a major early investment for any cosmetic brand. For a startup aiming for a unique offering, formulating custom products with a cosmetic chemist can range anywhere from $5,000 to $25,000 or more per product. Opting for simpler private label formulations, where a manufacturer provides pre-existing formulas, might cost between $1,000 to $10,000 for initial product setup. This initial phase dictates the quality and uniqueness of your makeup line, directly impacting customer perception and market differentiation.


Key Startup Expenses for a Makeup Line

  • Product Development & Formulation: Cost of creating unique makeup formulas or adapting existing ones.
  • Manufacturing & Inventory: Expenses for producing products and stocking initial quantities.
  • Packaging & Labeling: Investment in bottles, compacts, boxes, and branding design.
  • Legal & Regulatory Compliance: Fees for business registration, permits, and safety testing.
  • Marketing & Advertising: Costs for promotion, website development, and digital campaigns.

Manufacturing overhead and the initial inventory purchase represent a substantial portion of a new beauty brand's startup budget, often accounting for 30-50% of total expenses. For instance, the cost per unit for private label makeup manufacturing frequently decreases as order volumes increase, making larger initial production runs potentially more cost-effective per item. For a small makeup company, securing enough initial inventory to meet projected demand without overstocking is a delicate balance.

Packaging and labeling are critical for brand identity and consumer appeal, especially for a premium line like AuraGlow Cosmetics. Costs can vary widely depending on material quality, design complexity, and order volume. For a startup, budgeting 10-20% of your total startup costs for packaging and labeling is a common benchmark. This includes everything from custom-designed primary packaging (bottles, tubes) to secondary packaging (boxes) and the printing of labels that must meet regulatory requirements, ensuring clear ingredient lists and usage instructions.

Legal and regulatory compliance is an often-underestimated but vital expense when starting a makeup line. This includes registering your business name, obtaining necessary federal, state, and local permits and licenses, and ensuring your products meet safety standards set by bodies like the FDA in the United States. Legal fees for setting up your business structure and reviewing contracts can range from $500 to $3,000 or more. Compliance ensures your products are safe and legally allowed to be sold, preventing costly issues down the line.

Initial marketing and advertising costs are essential for driving awareness and sales for a new cosmetic brand. This budget category can encompass developing an e-commerce website, professional product photography, social media marketing campaigns, and public relations efforts. A reasonable estimate for an initial marketing push might be 15-25% of your total startup capital. For example, building a functional e-commerce site for a makeup brand could cost between $1,000 to $5,000, depending on customization and features.

Product Development And Formulation Costs For A Makeup Line

Starting a makeup line like AuraGlow Cosmetics involves significant investment in product development and formulation. This critical phase determines the quality, efficacy, and unique selling proposition of your beauty products. The cost to formulate a makeup product can vary dramatically, influenced by ingredient complexity, sourcing, and whether you opt for private label or custom development.

For a startup, the expense for formulating a single makeup product typically ranges from $1,000 for basic private label formulas to $25,000 or more for intricate, custom clean beauty formulations. This wide spectrum reflects the depth of research, testing, and ingredient selection required, especially for brands emphasizing high performance and health-conscious ingredients.

Cost to Hire a Cosmetic Chemist for Makeup Formulation

Engaging a professional cosmetic chemist is often essential for creating unique and effective makeup products. The hourly rate for a cosmetic chemist usually falls between $100 to $300 per hour. A comprehensive formulation project, from concept to a ready-to-manufacture sample, can demand anywhere from 20 to over 100 hours of their expertise. This means the total cost for formulating a single, unique product can easily range from $2,000 to $30,000.

AuraGlow Cosmetics: Clean Beauty Formulation Expenses

For AuraGlow Cosmetics, our commitment to 'clean beauty' necessitates a higher investment in product development. This includes thorough ingredient research to ensure safety and efficacy, rigorous testing protocols, and sourcing premium, sustainable ingredients. Consequently, the formulation costs for each unique product type are projected to be at the higher end of the industry spectrum, typically falling between $10,000 and $25,000.


Key Factors Influencing Makeup Formulation Costs

  • Ingredient Sourcing: Premium, organic, or rare ingredients increase costs.
  • Formula Complexity: Advanced textures, multi-functional products, or innovative delivery systems are more expensive.
  • Regulatory Compliance: Meeting specific market regulations (e.g., EU, FDA) requires dedicated testing and documentation.
  • Research & Development: Time spent on stability testing, compatibility studies, and performance evaluation.
  • Clean Beauty Standards: Avoiding certain chemicals and ensuring sustainable sourcing adds to ingredient and R&D expenses.
  • Packaging Compatibility: Ensuring the formula works well with chosen packaging materials.

When budgeting for a new cosmetic brand, understanding these formulation costs is crucial for accurate financial planning. This investment is foundational to launching a makeup line that aligns with consumer expectations for quality and ethical production, directly impacting the overall makeup line startup costs and the potential success of your beauty brand launch investment.

Manufacturing And Initial Inventory Costs For A Makeup Line

Starting a makeup line involves significant investment in manufacturing and building initial inventory. For a startup, even when opting for private label manufacturing, the minimum order quantity (MOQ) is a key factor. You can expect to invest anywhere from $1,000 to $10,000 per product SKU just for the initial stock. This cost varies based on the complexity of the product and the manufacturer's requirements.

When you choose custom formulations for your makeup products, the manufacturing overhead increases substantially. MOQs for custom blends often start between 500 to 1,000 units per product. This means your initial inventory costs for a makeup line could range from $5,000 to $30,000, depending on the specific product types like lipstick, foundation, or eyeshadow, and the quantities you decide to produce.

The choice of ingredients significantly impacts manufacturing costs. For a premium brand like AuraGlow Cosmetics, which emphasizes sustainable and high-quality components, sourcing these materials can increase the manufacturing cost by 10-30% compared to conventional options. This decision directly affects the overall beauty brand launch investment required.


Key Manufacturing and Inventory Cost Factors for a Makeup Line

  • Minimum Order Quantities (MOQs): Essential for private label; typically $1,000 - $10,000 per SKU.
  • Custom Formulations: Higher MOQs (500-1,000 units) lead to initial inventory costs of $5,000 - $30,000.
  • Ingredient Quality: Premium or sustainable ingredients can raise manufacturing costs by 10-30%.

Packaging And Labeling Costs For A Makeup Line

The cost of packaging and labeling for a makeup line startup can significantly impact your initial budget. These expenses typically range from $0.50 to $500 per unit. This wide variation depends heavily on factors like the quality of materials chosen, the complexity of the design, and the total volume of your order.

For a premium, clean beauty brand like AuraGlow Cosmetics, opting for custom or sustainable packaging is crucial for aligning with brand values. Such choices often lead to higher costs. Specialized components for eco-friendly or uniquely designed packaging can cost anywhere from $150 to $500 per unit. In contrast, more standard packaging options might fall within the $0.50 to $150 per unit range.

Beyond per-unit costs, initial setup fees are a key consideration for cosmetic brand startup expenses. For custom printing or specialized tooling required for unique packaging shapes or eco-friendly materials, expect to allocate an additional $500 to $5,000 to your overall budget.


Factors Influencing Packaging & Labeling Costs

  • Material Quality: Using premium glass, recycled plastics, or specialty paper increases costs compared to standard options.
  • Design Complexity: Intricate designs, multi-component packaging, or unique finishes require more investment.
  • Order Volume: Larger production runs often lead to lower per-unit costs due to economies of scale.
  • Customization: Bespoke shapes, finishes, and printing techniques add to the overall expense.
  • Sustainability: Sourcing eco-friendly, biodegradable, or recycled materials can command higher prices.
  • Regulatory Compliance: Ensuring labels meet all necessary cosmetic regulations might involve specific printing or design requirements that affect cost.

When calculating your makeup line startup costs, it's essential to factor in these packaging and labeling expenses accurately. Understanding these variables helps in creating a realistic budget for launching your beauty brand. This detailed cost breakdown is vital for securing necessary funding and managing your beauty business plan effectively.

Marketing And Advertising Costs For A Makeup Line

Launching a makeup line involves significant investment in getting your products in front of potential customers. Marketing and advertising costs for a new beauty brand typically represent 10-30% of the initial budget. This range can vary widely, from around $1,000 for basic social media efforts to $10,000 or more for comprehensive digital campaigns that include influencer collaborations.

For an online-focused makeup line like AuraGlow Cosmetics, initial digital advertising is crucial for gaining traction. A realistic budget for this might require $500-$2,000 per month. This covers platforms such as Google Ads and social media advertising, helping to drive traffic and build brand awareness among your target audience.


AuraGlow Cosmetics Marketing Strategy

  • Target Audience: Conscious consumers seeking clean beauty.
  • Key Marketing Channels: Content marketing and influencer outreach are vital.
  • Influencer Fees: These can range significantly, from $100 for micro-influencers to $5,000 or more for larger profiles.
  • Impact: Influencer collaborations can substantially affect the overall beauty brand launch investment.

The cost to create a makeup line is heavily influenced by the chosen marketing strategies. For AuraGlow Cosmetics, focusing on content marketing and influencer outreach aligns with its brand identity targeting conscious consumers. The investment in influencer fees, which can range from $100 for micro-influencers to $5,000+ for major profiles, is a direct component of the beauty brand launch investment. This spend is essential for building credibility and reaching niche markets effectively.

E-Commerce Website Development Costs For A Makeup Line

Launching your makeup line, AuraGlow Cosmetics, requires a strong online presence. The cost to build an e-commerce website can vary significantly based on your needs and chosen platform. For a new beauty brand, expecting an investment of $1,000 to $5,000 for a well-designed, functional platform is realistic. This investment typically covers essential features like secure payment gateways, detailed product listings, and space for brand storytelling, crucial for AuraGlow Cosmetics' premium, clean beauty ethos.

When considering makeup line startup costs, think about the platform. A basic e-commerce website using a template on platforms like Shopify can range from $29 to $299 per month for the subscription. However, for a more custom and advanced experience tailored to AuraGlow Cosmetics' brand, custom-designed sites with unique features can easily cost between $5,000 and $20,000+. This higher investment often includes bespoke design elements and enhanced functionality to showcase your high-performance products effectively.


Ongoing E-Commerce Costs for a Makeup Brand

  • Monthly subscription fees for e-commerce platforms (e.g., Shopify, WooCommerce).
  • Payment processing fees, typically around 2.9% + $0.30 per transaction, which are standard in the cosmetics industry.
  • Costs for potential app integrations that add functionality, such as email marketing or loyalty programs.
  • Domain name registration and hosting fees, if not bundled.
  • Website maintenance and security updates.

These ongoing operational costs for a makeup company's e-commerce platform can range from $50 to $500 per month, depending on the services and integrations you utilize for AuraGlow Cosmetics.


Legal And Regulatory Compliance Costs For A Makeup Line

When launching AuraGlow Cosmetics, understanding the legal and regulatory compliance costs is crucial for a smooth startup. These expenses ensure your beauty business operates legally and ethically from day one, protecting both your brand and your customers. Ignoring these can lead to significant fines or operational disruptions.

Business Registration and Legal Fees

Starting a cosmetic business involves several foundational legal steps. These typically include registering your business entity, which can vary based on structure (sole proprietorship, LLC, etc.). Additionally, drafting essential legal documents like terms and conditions for your website and customer agreements is vital. Legal fees for these services, encompassing business registration and initial contract drafting, can range from $500 to $5,000. These costs are foundational for establishing a legitimate cosmetic brand.

Protecting Your Brand Name: Trademark Costs

Securing your brand identity is paramount for a makeup line. Registering your brand name, such as 'AuraGlow Cosmetics,' as a trademark protects it from infringement. The cost to register a cosmetic brand name with the USPTO (United States Patent and Trademark Office) is typically $250-$750 per class of goods. If you opt for legal assistance to navigate the trademark process, this can add another $500 to $2,000 to your initial investment. This is a key component of cosmetic brand startup expenses.

Essential Permits and Licenses for a Makeup Line

Operating a makeup line requires adherence to specific regulatory frameworks. The permits and licenses needed for a makeup line primarily include standard business licenses, which generally cost between $50-$500 depending on your location. While the FDA (Food and Drug Administration) does not require pre-market approval for cosmetics, it does mandate compliance with Good Manufacturing Practices (GMP) and proper product labeling. Ensuring your product formulation, manufacturing, and labeling meet these standards is a critical, though often indirect, cost of compliance for any new beauty brand.


Key Regulatory Compliance Steps and Costs

  • Business Registration: Essential for legal operation; costs vary by location and business structure.
  • Trademark Registration: Protects brand name; USPTO fees are $250-$750 per class, plus potential legal fees of $500-$2,000.
  • FDA Compliance: No pre-market approval, but requires adherence to Good Manufacturing Practices (GMP) and accurate labeling.
  • Permits & Licenses: General business licenses can cost $50-$500.

Initial Inventory And Storage Costs For A Makeup Line

The cost to start a makeup line significantly includes the crucial investment in initial inventory. For a small beauty brand launch, expect initial inventory costs to range between $2,000 and $20,000. This figure is highly dependent on the number of Stock Keeping Units (SKUs) you plan to offer and the Minimum Order Quantities (MOQs) set by manufacturers.

For a brand like AuraGlow Cosmetics, which aims to launch with a focused selection of 3-5 core products, the minimum order quantities for each item can lead to an initial inventory outlay estimated between $5,000 and $15,000. This initial stock is vital for fulfilling early customer orders and establishing a market presence.

Beyond the products themselves, storage costs are an ongoing operational expense for any makeup company. Especially for cosmetic products that may require specific temperature or humidity controls, dedicated storage space or utilizing third-party logistics (3PL) services can add up. For a small operation, these storage expenses can typically range from $50 to $500 per month, contributing to the overall beauty business plan expenses.


Key Startup Costs for Makeup Line Inventory

  • Initial Inventory Outlay: Ranges from $2,000 to $20,000 for small beauty brand launches, varying by SKU count and MOQs.
  • AuraGlow Cosmetics Example: Launching with 3-5 core products could require an initial inventory investment of $5,000-$15,000 due to MOQs.
  • Storage Expenses: Monthly costs for dedicated space or 3PL services for cosmetics can be between $50-$500.